Going Green?
It does not mean companies should just redesign their trademarks or paint their offices and buildings green. Going green is a popular English phrase often used to describe a process that consumes less energy, less carbon emission or, less waste of materials. "Green" is the color of most trees and a common color of nature. "Going" means on the way to change, such as manufacturing methods, products, or lifestyles, in order to reduce waste and pollution.
Going Green with Tesla
Tesla, also known as Tesla Motors, is the largest electric vehicle and solar panel company in the United States right now in 2021. It also mass produces batteries for its electric vehicles. Not only in the electric vehicles business, Tesla also provides its new generation of electricity systems such as Powerwall, Solar Roof, Megapack, and Powerpack.
The Innovation - Every Roof Can Be Beautiful and also Powerful
The whole new Tesla Solar Roof is a beautiful and useful product. It provides more people to install the Solar Roof and power their houses with a fully integrated solar and storage system. It is a seamless design and each tile looks great up-close and complementing the natural aesthetic styling of every customers' home. Moreover, the Solar Roof tiles are durable and engineered for all-weather protection. Tesla even provides a 25-year warranty for its Solar Roof tiles. That provides more people the incentive to join the green energy revolution.
What Identifies Tesla as Being Green?
As mentioned earlier, Going green refers to a process that consumes less energy, less carbon emission or, less waste of materials. What Tesla is doing and its product lines such as the Solar Roof and its electric vehicles all focus on a zero-emission future. The Solar Roof is a responsible product and service rather than just massively produce electric vehicles and ignore the charging sources and electricity. Its CEO, Elon Musk is trying to systemically change how we move and transfer our energy consumption to clean and renewable.
How Does Tesla Communicate Its Green Efforts To The Public?
Persist to do the right thing is Tesla trying to tell us during the past 10 years. By working hard on things that can make the world a better place without being stopped by any gossip, Tesla has built its reputation and earned the trust of its customers. On Tesla's official website, there are impact reports for its stakeholders to read and understand what Tesla is doing.
What Are The Differences between Tesla and Its Similar Companies and Competitors in The Same Industry?
Well, that's an interesting question. Most of Tesla's similar companies and competitors are all in this industry for decades, but they just not put enough effort to develop their zero-emission products. Or, similar companies such as Nikola or Toyota, are going in different directions. They bet on hybrid cars and hydrogen vehicles. Therefore, give Tesla a great opportunity to quickly grow its market share.
Reference
Solar roof. Tesla. (n.d.). Retrieved October 8, 2021, from https://www.tesla.com/solarroof.
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